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Advisory

Advisory built around the decisions that shape business performance.

Every organization faces moments where experience, perspective, and objective thinking become invaluable. We offer five distinct services, each a defined engagement with a defined outcome, tailored to a different stage of an organization’s journey.

01 02 03 Constraint

How we read a business

We work inward.

We don’t arrive with predetermined answers. We work through the business until reality becomes obvious, moving through three rings, in order, until the answer stops changing. This is the discipline underneath every service below.

01SymptomEverything the business can see, the missed quarter, the stalled launch.
02AssumptionThe stories everyone repeats about why it’s happening.
03EvidenceWhat survives testing once the noise is stripped away.
ConstraintThe one thing actually limiting the options. Where the work begins.

Strategic Diagnostic

Understand the business before changing the business.

Fixed-scope assessmentExecutive report + 90-day planThe starting point for most engagements

Rather than focusing on isolated departments or symptoms, we evaluate the organization as an interconnected system, a clear view of where performance can be improved and where investment will create the greatest impact.

Twelve areas, scored as one system. The profile is drawn fresh for every business, and the constraint is rarely where the org chart says it should be.

What we assess

STRONG DEVELOPING EMERGING Leadership Revenue Sales Marketing Operations Finance Technology AI Customer exp. Culture Data Alignment strongest today the constraint lives here. target band worth a second look

Assessment activities

Leadership interviews · Business performance analysis · Sales & revenue assessment · Marketing review · Operations review · Technology & AI assessment · Customer journey review · Team & process evaluation · Data & reporting analysis · Executive findings presentation

You receive

a.Strategic Health ReportWhere the business stands today, in one document.
b.Business Maturity ScoreThe profile above, scored across twelve areas.
c.Opportunity MapWhere investment creates the greatest return.
d.Risk AssessmentWhat threatens performance if left alone.
e.90-Day Action PlanThe first moves, sequenced and owned.
f.Engagement RoadmapWhich service fits what we found.
in order, always

Inside the diagnostic

01 / 05
1

State the visible problem.

Everything starts with what the business can see, the missed quarter, the stalled launch, the team that isn’t shipping. It goes on the board exactly as it appears.

2

Separate signal from noise.

Reports, opinions and politics are stripped back until only evidence remains.

Most of what looks urgent isn’t.
3

Find the actual constraint.

The thing genuinely limiting performance is isolated and tested, not assumed.

Rarely where the meeting says it is.
4

Decide where leverage is highest.

One decision, made where it changes the most downstream outcomes, not five initiatives that change none.

5

Build the conditions to act.

Operating cadence, ownership and information designed so the fix holds after we leave the room. The findings become the roadmap for everything that follows.

Transformation Sprints

Solve the problems that matter most, in 90 days.

90-day engagementOne clearly defined challengeSenior operators, embedded

When leadership knows where improvement is needed but requires experienced hands to accelerate execution, each sprint is a concentrated 90-day initiative built around one clearly defined challenge. Choose the sprint that matches the constraint:

Revenue Transformation

90 days, one defined challenge

Sales organization · Go-to-market strategy · Pricing strategy · Pipeline performance · CRM optimization · Sales leadership · Conversion optimization

AI & Technology

90 days, one defined challenge

AI opportunity mapping · Automation strategy · Workflow redesign · Technology stack optimization · AI implementation roadmap

Operational Excellence

90 days, one defined challenge

Process improvement · Standard operating procedures · KPIs & performance management · Accountability systems · Organizational design · Scalable infrastructure

Growth

90 days, one defined challenge

Customer acquisition · Marketing strategy · Positioning · Customer retention · Growth channels

Strategic Partnership

An extension of the executive team.

Twelve-month engagementEmbedded with leadershipLimited partnerships per year

Some decisions require more than periodic advice, this engagement embeds an experienced advisory partner alongside leadership throughout the year.

We become a trusted extension of your leadership team, helping evaluate opportunities, challenge assumptions, and support the decisions that shape the future of your business.

Includes

Executive advisory · Quarterly strategic planning · Leadership team sessions · Business intelligence platform · Ongoing business monitoring · Decision support · Priority access · Strategic reviews · Board & investor preparation

Your team Duck Is A Duck shared context shared decisions the work happens here.

Executive Membership

Continuous insight without full advisory engagement.

Annual membershipIndividual, company, or leadership teamA bridge to deeper engagement

Structured access to experienced advisors, benchmarking, and business intelligence, a practical bridge between independent learning and comprehensive advisory.

One seat

Individual Executive

For founders, executives, and business leaders seeking ongoing strategic perspective and professional development.

Multiple seats

Company Membership

For organizations wanting multiple executives to share access, benchmarking, quarterly reviews, and strategic resources.

Whole team

Leadership Membership

For leadership teams requiring deeper engagement, more frequent reviews, enhanced insights, and collaborative development.

Membership includes

Executive Intelligence platform · Quarterly strategic reviews · Business benchmarking · Executive roundtables · Leadership resources · Office hours · Industry intelligence

Capital Advisory

Creating value before, during, and after investment.

Transaction-drivenInvestors, owners & leadership teamsDiligence to exit

Successful transactions depend on more than financial performance, we help investors, owners, and leadership teams understand the operational maturity, commercial potential, and leadership capability that drive long-term value.

Pre-investment

Commercial Due Diligence

Evaluate risk, opportunity, and growth potential before capital is committed.

Market & revenue assessment · Sales & operational review · Technology & AI assessment · Leadership assessment · Growth potential analysis

Hold period

Portfolio Value Creation

Focused post-acquisition value creation across portfolio companies.

100-day plans · Revenue improvement · Operational improvements · AI adoption · Leadership support

Pre-transaction

Exit Readiness

Strengthen the areas buyers value most before a transaction.

Operational maturity · Reporting & analytics · Systems & infrastructure · Leadership depth · Growth narrative

Engagement

Direct involvement, not theatre.

The work is designed around the decision in front of the business, never a pre-packaged methodology. Most engagements begin with the Strategic Diagnostic.